Restaurant Opening: Defining Your Target Customer
Defining your target customer is possibly one of the most critical aspects to consider when opening a restaurant. It is essential to ensure your restaurant business is a true success. Upserve.com reported that “As of 2017, the amount of money Americans spend on eating out has surpassed the amount they spend to eat at home.” With such a dramatic statistic in mind, any restaurant owner (present or future) must truly know what to expect when envisioning an ideal customer. Thinking of this from the framework of who, what, when, how, and why questions, restaurant owners must take the time to allow for thorough and constructive research. More specifically, they must ask themselves honestly:
Push Operations
December 10, 2020